DiY Music Industry 2.0, Social Media, Disruptive Technology, DJ’s and Remix Culture.

Archive for the ‘Internet’ Category


I remember trying to design one of those flash pro-looking Twitter backgrounds where you list all your social media profiles in a box in the top left hand corner. You know, like all those MLM ‘gurus’ have. I gave up.

But it did bring attention to a couple of things for me. I noticed that not all my social media profiles are blessed with URLs that fit in with my ’social profile’ (or, branding if you like) and my Facebook URL is particularly unruly. (As is everyone elses!)

So I took five minutes to login to my website management software and using the sub domain feature added a couple of new subdomains under buzzsonic.com. Then I pointed them to my social profiles. So……

www.facebook.com/profile.php?id=528551668 becomes www.facebook.buzzsonic.com and my Linkedin profile goes from www.linkedin.com/in/fusiarski to: www.linkedin.buzzsonic.com  And so on. Typing in the shorter name takes you directly to the long one.

What you need. 1.Your own domain name 2. A webhosting account 3. A few minutes.

Its all done using a simple trick using sub-domains and URL re-directs.

CPanel online webhosting management software

When you get a webhosting account you’ll get an online control panel that goes along with it to admin things like file uploads, email accounts, database stuff, installs and other geeky stuff. I think the two most popular web control panels are probably Plesk and CPanel. If you use Plesk you probably hate CPanel and visa versa. Its kinda like the Mac vs PC thing but even more nerdy!

But anyway. CPanel is my weapon of choice. There are several other control panels you may use but they all kind of do the same thing. So these steps should be similar on any software.

To set-up a sub domain login to your control panel (and there’s a live demo of CPanel here if you want to check it out) and head for the subdomain area.  First thing to do is to head for the sub-domain admin area. Its a simple task of adding your subdomain of choice.

CPanel online webhosting management software

So for example I added facebook.buzzsonic.com. Then added my lengthy default Facebook URL. So. What happens is simply that you (or anyone from now on!) types in your new shiny short Facebook and off it goes to the crappy URL that Facebook gives you!

Just follow the process for any URL you want to point to. I’ve actually seen people use one of those URL shortening services to hide their long Facebook URL. This looks way better.

Related Reading

URL Redirection (Wikipedia)
A Bloggers Guide to Branding With Social Media (ProBlogger)
100 Personal Branding Tactics Using Social Media (ChrisBrogan.com)

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I’ve touched on music distribution issues here before with Tunecore, Bit Torrent and even good old analogue vinyl but thought I’d dig around a bit deeper as there seems to be new distribution services springing up on a regular basis these days. Be they aggregator or ‘widget’ type tools. Ill be covering digital music aggregators here first and covering website widgets later in the week.


The Music Void – Denzyl Feigelson on MUZU

Things To Consider When Choosing Digital Music Distribution

With the Internet its easy to research background on companies these days. Thats what Google is for. Do it. Search around the distributors website. Look for the names of people running the company. Put a shout out on Twitter or music  forums if you need user feedback on any service.

What is the distributors background, how long has the company been around?  What is the revenue model ? Upfront yearly admin fee (like Tunecore) or a percentage of sales (CD Baby take 9%).

Which digital retailers do  the aggregators distribute too? Also, check the distributors  list of bands, artists and labels that are using their services. Always a good reference point. Its reassuring to know that Tunecore (who I use) also handle digital distribution for established artists such as NiN,  David Byrne & Brian Eno and Jay Z and newer MP3 blog faves like MGMT.

Also you need to know that you wont be signing away rights to your music and that you wont be tied down to any lengthy fixed terms

Music industry scribe Moses Avalon has a good breakdown of distribution terms for a few aggregators on his website. Its a couple of years old and as such covers only the longer established companies but is still very relevant. (more…)

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While I get my lazy ass into gear with two new posts over the weekend I thought I’d do a shameless piece of self plugging (which is very rare for me by the way!) and highlight a couple of posts on this blog from last year that have kinda got buried by more recent posts.

the klf publish the manual originally in 1988

In more recent posts this year, by far the most popular (which surprised me) has been (with this months actual page views March 27th 8.25 est):

10 New Music Industry PDFs That’ll Make You An Expert (1130) followed by:
Resources To Help Get Your Music in Films ans TV (460)
200+ Music Industry, Marketing, Social Media and Tech Blogs That’ll Make You A Media Whore! (397)

Some Other Posts You Should Read…

How To Get Your Music Distributed on iTunes (And Keep Most Of The Money)
This is a year old now but never more relevant than today as the onus on digital distribution gathers pace.

Its Official, Vinyl Not Dead Shock
My defence of the vinyl format vs the iPod! Kind of.

How To Press Up a Vinyl Single and Add Instant Kudos to Your Release
A detailed look at how (and where) to get your vinyl records pressed. There will be an updated round-up of distributors shortly.

The Best Music Biz Book You’ve Never Heard Of
I hold the KLFs legendary book, ‘The Manual (How To Have A Number One The Easy Way)’ in high regard. I followed the instructions it lays out in simple terms and didn’t hit number one, but managed to get into the UK top 30. Others have followed suit. Whatever, its a great fun read which is how I wish all music industry books were written. They’re not.

More soon………….

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Now I’ve used the word ‘music industry’ here to encompass anything connected to digital music stuff, music 2.0, social media, whatever you want to call it. Truth is, the keyword today is convergence.

But if you’re struggling to come to terms with new terminology, new technology and new services I did a comprehensive scan of resources you can print out on PDF that’ll really set you up with an information boost if you’re playing catch up and haven’t got the time to dig around.

There’s some fantastic resources out there and some inspirational writers like Seth Godin, Andrew Dubber, Gerd Leonhard, Derek Sivers and even digital distributors Tunecore all offer some brilliant insight and the best news is its all out there for you to grab free as a bird. And legal too!

Music Survival

Promotion

Music Industry Survival Guide. This compact guide from digital distributor Tunecore crams a lot into its 30 pages covering college radio promotion, iTunes promotion, street marketing, music discovery, mp3 blogs and press and media tips. Some people actually charge for this stuff. There’s seven PDF guides from Tunecore including a vinyl 101 for bands/artists wanting to press up vinyl records.

Their other guides cover mastering, publishing, copyright and mixing.

Mastering The Music Website CycleEasyB.com make e-commerce software for artists to sell music direct from their own websites. The handy 36 page guide goes into some detail on how to make and manage a successful music download website. They draw up a checklist of plans for structure, content and design. Again, some great pointers for many who may find the task a little daunting.

midem

The Leading Question-Voice Of The Fans. This survey undertaken by UK digital music industry company Musically was aired at Midem this January. 1300 music fans were questioned across the USA, UK and France.

(more…)

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Being in a band, your time is very important. If you are an indie musician your day-to-day can possibly consist of a day job or school, then you need to make time for songwriting, recording, Myspace-ing, Tweeting, booking shows, editing video and fending off e-mails and other online networks. Knowing that your time is important, it is easy to brush off the fans, especially the ones that you do not see everyday, week, month, year or even, ever. That does not mean that they are not important.

Now more than even your fans are vital to your success. They are the ones that dictate your income. You NEED to keep them happy. There is no excuse, no communication gaps or barriers stopping you from developing relationships with every fan that wants one.

Keeping Every Fan Happy Through Communication

(more…)

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With all the hype about ‘music 2.0′ tools, hosts and websites for musicians, bands and artists, its quite possible that you could easily forget one of the most important aspects of having an online presence as a band/label/DJ/creative. Its strictly old school too. Its your own domain name.

I wrote about it last month here and this is just to expand on the advantages. OK, you have your MySpace sub domain name, one at iLike, Multiply, iMeem and all the other free social music sites. Great, but unless you’re paying for a premium service there’s a possibility that any of these services could disappear down a dotcom black hole. OK then, maybe not MySpace, but its a crowded marketplace and sites do go dark.

dj-website-domains

“Dec. 2, 2003 was doomsday for independent music. As of noon Tuesday, Mp3.com closed its server and deleted its roughly 750,000 files, marking the end of the largest catalogue of free Internet downloads from hundreds of thousands of unsigned bands..” (from the Eagle Online)

(more…)

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Music Biz Quote Of The Day, Part 2

Jan 31, 2009 Author: Adrian Fusiarski | Filed under: Books, Internet

“The music business is a cruel and shallow money trench, a long plastic hallway where thieves and pimps run free, and good men die like dogs. There’s also a negative side.”

One of the best and most misused ‘quotes’ about the music industry, allegedly from Hunter S Thompson’s book “Generation of Swine: Tales of Shame and Degradation in the ’80s”

But David Emery at About.com dug around and sourced the correct quote from the book here:

“The TV business is uglier than most things. It is normally perceived as some kind of cruel and shallow money trench through the heart of the journalism industry, a long plastic hallway where thieves and pimps run free and good men die like dogs, for no good reason.”

Thanks David.

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Google Gone Wild!

Jan 31, 2009 Author: Adrian Fusiarski | Filed under: Google, Hacks, Internet, Search Engines

Google is broken this morning, EST 10.18am.

Was looking around for Pro Tools 8 M Boxed/LE prices this AM and headed to Google search to check the shopping comparison for the iLok USB key. Surprised to find that the manufacturers site had been tagged with the dreaded Google malware ‘kiss of death’ page. Searching around for other terms brought up the same results.

youtube2

Even Google’s own paid shopping links were being redirected to the malware page. Last gasp try to search for my own music as 99th Floor Elevators. Every search result for that term got the malware redirect including the link to my video on YouTube.

Headed to Twitter to see what people are finding.

Breaking:What’s The Matter With Google? (Geekbrief.TV)
The Day Google Broke (The Next Web)
Google Broken (Google News Search)

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I’ve been using Twitter ’seriously’ (I’m not sure how you measure that) for a few months now but I was a slow starter as I previously mentioned here.

I think at first the problem for me is that it just seemed like it was going to be another web 2.0 novelty that’d I’d quickly tire of and abandon after a while. I did abandon my Twitter profile leaving myself hanging with less than ten followers and half a dozen posts.

Not for the first time, I was wrong. There are just so many tech and music people ‘twittering’ it kind of reminds you of all the Google euphoria when the search engine was so ubiquitous that ‘to Google’ became a verb.

buzzsonic-twitter

What helped me a lot was seeking out the help of a bunch of people that did ‘get it’ by searching Google (as always). I thought I’d gather together a bunch of the best online blog posts and articles that I found in my research.

How To Use Twitter For Music Promotion (About.com) Twitter.

About.com Music Careers writer Heather McDonald is always very concise in her writing, unlike me. Once signing up for Twitter Heather recommends, “looking for fellow music types. Music fans, journalists, artists, labels, etc – these are the people you want to follow you.” She continues.

“Twitter can be a great way to not only keep fans informed about your news but it can also make them feel closer to the whole process when you tweet about things you’re working on as you’re doing them. The trick is not to go too far and overload people.”

(more…)

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I mentioned the free music as viral marketing thing in an earlier post and thought I’d expand on it here.

I’ve just uploaded a bunch of some of the earlier versions of the 99th Floor Elevators, ‘Hooked’ for free download via MiniNova distribution. Think of it as an experiment to see if this has any effect on raising the profile of the 99th Floor Elevators in expectation of new material later this year and newer remixes of ‘Hooked’ also coming from Suesse Records.

Its all packaged as a Torrent and you’ll get five remixes and the original promotional video of ‘Hooked’ that was broadcast on MTV way back when. You can see the video on YouTube (see Elevators blog post here).

The audio files are all 192kbps MP3’s and the mixes included are:

Hooked Classic Remixes

Hooked-0d40412inch

Tony deVit Classic Trade Remix. This was the one that really made things fly for the 99th Floor Elevators, taking the humble white label original mix and stretching it into a near ten minute arms in the air club monster. Much credit must be given to Tony’s low profile engineer/co-producer Simon Parkes.

Originally a national top 30 hit in the UK before being re-issued as part of a Tripoli Trax double twelve inch remix package.

KillerHurts RemixDJ James Nardi and production partner Julian Dwyer, took chunks of inspiration from the OD404 and Pete Wardman remixes, added their own nails and came up with probably the perfect hard-house mix ever. Available on one sided 12 inch too if you’re lucky enough to find one.

Paul King Remix. Paul basically re-invents/updates the TDV mix for the 21st century with a monster synth riff from the Gods 2.30 minutes in that’ll have arms reaching for the sky. Previously available only as a very hard to find one sided 12inch white. Over nine minutes long.

torrent

OD404 Remix. Possibly my personal favorite mix and one I never tire of. Managed to take a Euro house gay anthem and turn it into the Prodigy with kick drums. Awesome.

Phlash Pop Edit. Only ever seen on a very limited release Tripoli Trax white label vinyl 12 and later on a CD single. Phlash! were ex-Tripoli A&R guy and DJ Steve Hill and engineer Mick Shiner (aka Nylon) and if you like your dance bouncy and radio friendly this is the version for you. Infectious stuff.

If you prefer the traditional route of MP3 download then you can grab each MP3 on my Drop.io page where you can either stream or download each track before deciding on the Torrent option.

I use and recommend UTorrent for my Torrents. Its less than half a meg download and spyware free. Install if you don’t already have a Torrent client.

Go to the ‘Hooked’ Torrent download link here. It’ll automatically open your Torrent client and you’ll get a pop up box so you can select which mixes you want and which you don’t want, if you don’t want the whole bunch. Click OK when you’re done and that’s it.

The files are very well seeded (well over 100 seeds as I write) so it’ll take something like 15 minutes to download the whole 74mb collection, depending on your connection speed. There’s a U Torrent beginners guide here and details on MiniNova Torrent distribution here if you’re considering getting some of your own tracks out and about ultra quick.

I uploaded the Hooked files to Mininova lunch time yesterday, by the time I’d left work five hours later Google had already indexed ‘99th Floor Elevators Torrent’ and it was being seeded by users. A day later the package has over 100 seeders which means excellent download speed and availability.

Related Links

Mininova Content Distribution (Mininova.org)
Hey Content Producers, Get In The P2P Torrent Cloud (Lx7.ca)
Embracing The Torrent Of Online Video (BBC)
Thoughts On BitTorrent Distribution For A Public Broadcaster (NRKBeta)
Why You Must and How to Implement a Free Song Strategy (UnsprungMedia.com)

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links for 2009-01-06

Jan 6, 2009 Author: Adrian Fusiarski | Filed under: Internet
  • This post was originally written as a comment on Andrew Dubber’s New Music Strategies blog recently where he asked “Why give music away for free?”
    My work involves listening to a lot of new music by a lot of independent artists, who have wildly differing attitudes regarding the value of their own music.
  • Between current economic conditions and the technological evolution of the Internet, the traditional approach most job seekers have taken in the past is no longer viable.
    The approach — developing a resume and cover letter, locating jobs on and submitting your resume to corporate sites and job banks, and crossing your fingers in hopes of receiving a call from a hiring manager — is, for the most part, a thing of the past.
  • I'm as guilty as the next person for having a social network portfolio that's too big. Aside from my Twitter account, I belong to Plurk and Identi.ca, and although I use Facebook most often, I still have MySpace and Hi5 accounts.
    But now that 2008 has passed and it's time for us to evaluate what we did last year and try to improve upon that for 2009, why don't we start by cleaning out our social network portfolio and start using only those services that we like best in each category? After all, spending more time on multiple services isn't nearly as rewarding as getting more quality time with the best services, right?
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links for 2009-01-05

Jan 5, 2009 Author: Adrian Fusiarski | Filed under: Internet
  • There are many reasons to search social media including monitoring for brand and reputation management purposes. Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends
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links for 2009-01-04

Jan 4, 2009 Author: Adrian Fusiarski | Filed under: Internet
  • Version 1.0 of Power Twitter, an add-on for Firefox created by Narendra Rocherolle at 83 Degrees, was just released. If you use Twitter and were excited about services like Tweetree, this is something you’ll want to add immediately.
  • In the early days of blogging you could go to the Technorati Blog Index, enter some identifying terms for a particular niche topic and discover what the top blogs were in the field.
    Identifying top niche blogs is invaluable knowledge for anyone wanting to enter, study or market to people in a particular field.
  • As we enter 2009, former tech leaders are scrambling for solutions to spark sales, while expanding 3G technology is opening new doors forambitious developers.
  • 2008 has been a startling year for innovation in digital music. We’ve been covering startups all year in our daily bulletin, not to mention our work with the Popkomm-IMEA and MidemNet New Business Showcase awards. So we thought we’d round up some of the most interesting startups from this year.
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Coldplay Meet Jay-Z In Mixtape Mash-up

Jan 3, 2009 Author: Adrian Fusiarski | Filed under: Digital Audio, Internet, MP3, Music Downloads, Remix Culture

Wikipedia describes mash-ups (or bastard pop) as a song created out of pieces of two or more songs, usually by overlaying the vocal track of one song seamlessly over the music track of another. One cultural commentator went a little deeper explaining, “It is merely the latest incarnation of a widely shared, deeply embedded cultural habit of cultural recombination across time and space.” Got that?

Someone else once said “all plagiarism is necessary its takes the wrong idea and replaces it with the right one”. With that in mind I find that mash-ups have actually been educational for me by taking two artists I’d never listen to alone, twisting them into something new and actually getting me to seek out original works of both artists.

vivalahovamickboogieterryur

After writing  about the Green Day album ‘American Edit’ here (who’s whole career was launched by plagiarizing Stiff Little Fingers) and hearing ‘Give Me Novacaine’ in the blender with Queens ‘Bohemian Rhapsody’ (as ‘Novacaine Rhapsody’) it forced me to re-evaluate both artists. I’ve also mentioned a variety of mash-up projects here including Primal Scream, War Of The Worlds, The Beatles, Chemical Brothers and the Prodigy. Not all great, but always interesting.

Latest album mash-up to pop up on the radar (admittedly its been around a few weeks now) is ‘Viva La Hova’ which takes some of the better known Coldplay moments and heaps Jay-Z over the top. Over the top sounds a little raw as these things are actually woven together with intricate precision  by  Brooklyn based mixtape crew Mick Boogie & Terry Urban.

Its very good too with big Coldplay hits like the Scientist, Clocks, In My Place, Trouble and Fix You all getting twisted and reborn into hip-hop epics and not sounding out of place either. Jetcomx blog writer Jim Fields illustrates things a little better.

” Late one night, I was at a small party, doing DJ duty and selecting songs on my iPod. I searched for a while, scrolled to a song, then clicked “play.” Chris Martin, of Coldplay, began to croon out his slow ballad, “Fix You.”

Initially, the crowd was not happy with this choice. “When you feel so tired that you can’t sleep,” Chris sang, slowly. “Stuck in reverse!” he whispered. Suddenly, the word “reverse” began repeating, and a bass beat started thumping. People at the party started tapping their feet. The beat built up, people started dancing, and by the time Jay-Z (aka Jazzy, Sean Carter, Jiggaman, Hova, The Roc, etc.) began rapping, the party was bumping. Such is the brilliance of Viva La Hova.”

Apparently the whole thing has already been given the thumbs up by Jay-Z himself. The rapper had an official co-lab with Coldplay late last year when he  dropped in for a guest verse on the Viva La Vida single “Lost!”, retitled “Lost+” and appears on the ‘Prospekts March’ EP.

Download The Album Here, here and here .

Related Links

Viva La Hova (IllRoots.com)
Mixtape Mondays: Jay-Z vs Coldplay:Viva La Hova (Jetcomx.com)

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links for 2009-01-03

Jan 3, 2009 Author: Adrian Fusiarski | Filed under: Internet
  • What will happen to BitTorrent users and their favorite sites in the new year? What will happen to the music industry’s new efforts to combat piracy with the help of ISPs, and what about efforts to legalize file sharing?
  • There were a couple of events and phrases that popped up through the year, that I am hoping were a 2008 phenomenon and will get buried under the passage of time, like the rest of the year, including:

    “Rockstar” “Guru” and people just starting out in social media calling themselves “experts”. Maybe this was happening in late 2007 too, and lord knows I was one of those who called myself a rockstar at first and then a guru for a while after that

    (tags: social media)
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The David Lynch Mash Up Album

Jan 1, 2009 Author: Adrian Fusiarski | Filed under: Digital Audio, Downloads, Internet, MP3, Remix Culture

An often overlooked aspect of David Lynch’s movie-making excellence is his choice of music and sound. Late last year saw the release of ‘Mashed In Plastic: The David Lynch Mash-up Album’ a collection of re-interpretations of some of the more memorable audio moments lifted from David Lynch movie soundtracks.

Mashed In Plastic gathers together a veritable who’s who of  mashup creators like ColatronWax Audio, Phil RetroSpector, The Who Boys, ToToM, Voicedude, RIAA, G3RSt, Neiltomo and The Reborn Identity amongst others.

The Mashed in Plastic trailer features the music of Angelo Badalamenti, David Bowie and Rammstein, plus the man himself, David Lynch.

Its a varied and adventurous collection spanning eighteen tracks and David Lynch himself opens up the collection on Colatron’s ‘The Voice of Love Is Crying’ with a few words of his own. “Ideas are like fish. If you want to catch little fish, you can stay in the shallow water. But if you want to catch the big fish, you’ve got to go deeper.”

The track molds together Rebekah Del Rio’s haunting “Llorando” ( a Spanish language version of Roy Orbison’s ‘Crying’) from Mulholland Drive, bits of Angelo Badalamenti, Chopin and Burial.

Wax Audio somehow manage to make the Beatles ‘Eleanor Rigby’ and Badalamenti’s theme from Blue Velvet sound made for each other on ‘Blue Rigby’ and Phil Retrospector twists the Beatles into another unlikely duet, this time with Julee Cruise with ‘In My Twin Life’.

Overall, as befits most anything Lynch does (although this a totally unsanctioned release of course) the whole album is a real oddity given the source material.  The remixers have added some quirks and pop twists of their own too with some unexpected sound collabs, just like the best mashers always do. So expect to hear bits of the Jackson 5, Kylie Minogue, Garbage, Leona Lewis, Smashing Pumpkins and Roni Size in amongst all the weirdness.

Mashed In Plastic Tracklisting, Download, Video

Related Links

David Lynch (IMDB.com)  (Wikipedia) (DavidLynch.com)
Angelo Badalamenti (Last.fm)
Mashed In Plastic: The David Lynch Mash-up Album (Colatron.com)

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Musical Mash Up Of The Moment

Jan 1, 2009 Author: Adrian Fusiarski | Filed under: Downloads, Internet, MP3, Remix Culture

Was Googling around catching up on the latest DJ mash-ups/bastard pop mutations, which I have written about on here quite a few times, when I stumbled across this older musical mash-up from DJ Party Ben. I’ve been a big fan of Ben’s Frankenstein pop mutations for a while now and somehow I missed this one which he actually did a few years ago now.

Its a mash-up of  the Eric B and Rakim classic, ‘Paid In Full’ and the White Stripes, ‘My Doorbell’. More importantly he uses ‘Coldcut’s Seven Minutes of Madness Mix’ of ‘Paid In Full’ which first appeared in the UK on 4th & Broadway 12 inch vinyl over twenty years ago. I remember Eric B dismissing the remix at the time but it continues to be as timeless as ever and for me is up there as one of the best remixes of all time.

In the spirit of Double Dee and Steinski, Coldcut breathe new life into Eric B’s already genius work, adding a story line and surreal imagery over one of the most subtly infectious bass lines in hip-hop history.

And that all encompassing Eric B bass line was pilfered from Dennis Edwards ‘Don’t Look Any Further’. Coincidentally  Snoop Dog appears in the frat house movie classic, ‘Old School’ doing a live version of ‘Paid In Full’.

Back to the point of the original Google search. I was looking for the brilliant DJ Schmolli (Kooks vs. Beasties) mash-up, ‘Sabotaging the Kooks’ a  raucous slice of genuine pop genius and one that actually got national airplay on BBC Radio One’s morning show. You can find the free track download here.

Related Links

White Stripes ‘My Doorbell’ YouTube.com

Eric B and Rakim ‘Paid In Full’ YouTube.com

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How Twitter Got My Blogging Mojo Back

Dec 28, 2008 Author: Adrian Fusiarski | Filed under: Blogging, Internet, Social Media, Twitter

I’ve been blogging erratically since 2004 but find it hard to maintain enthusiasm and to find inspiration on a consistent basis. My blogging ‘career’ has kind of been like my music career in as much as I find it a waste of time just blogging/releasing music just for the sake of it. Its nice to at least try and be profound.

The other thing that has got in the way is my nine to five job (I envy those who manage to write full time) and more often than not, other online distractions and social media. I spent a stupid amount of time trying out every social network going, falling out with them, then jumping onto the next band wagon.

Twitter, blogging and networking on steroids

Twitter, blogging and networking on steroids

I was trawling my over loaded RSS feed reader of choice (FeedDemon for the desktop, Google Reader for the web and just to make sure Sage, in Firefox) and came across a J. Angelo Racoma blog post on Blog Herald‘Don’t Give Excuses, Just Blog’ , in the post Racoma writes, ” The point is that if you’ve been busy, then you shouldn’t have to explain yourself. Just write. Just publish. Just blog.”

And he continues, ” But then the deeper issue is that the fact that you haven’t been blogging lately probably means you’ve lost interest or focus in your blogging. The solution here is to set a schedule and stick to it. Find a good pace, so you won’t have to force yourself to write when you aren’t at your best. If you can publish one good post per week, then do so. Quality trumps quantity. But regularity is important, too.”

Coinciding with reading that I’d just started using Twitter again. I’d signed up for Twitter probably six months ago used it for about three days and jumped ship and dismissed it as another web 2.0 novelty. Until my interest was re-tweaked by all the web chatter on the micro blogging format, seemed just about every big name in the blogosphere was using it and using it daily.

Going back to my forgotten profile I started to write about things I’d found online and things I wanted to share, things that gave me inspiration. I spruced up my background wallpaper using one of the many custom profilers (a new cottage industry not seen since MySpace ‘peaked’ a while back). And bingo. You know what I suddenly got it. My followers blossomed from 5 to 105 (and continues up) and it suddenly became clear that Twitter was like the networking perfect storm. On steroids.

What makes Twitter even more persuasive is the sheer amount of tools, online and desktop apps, Wordpress plugins and hyper active community available. There is just no way I can get bored with this one. Its like one of those old hyper-active forums I used to hang out at but more addictive, faster and simpler.

So, with the inspiration I gathered from Twitter, I’m taking part online again and for me Twitter is all about taking part, sharing and grabbing snippets of wisdom and blogging leads. If you’re like one of those kids who used to share mixtapes, Twitter is kind of like that but sharing online inspiration instead. Most of the time. I’m learning to sweep aside those, “I’m just making some toast” type posters!

What I’m Using

I’m still getting into the swing of things and don’t really understand this # hashkey business yet but right now I’m using two desktop Twitter clients, Tweetdeck and Twirl. I can also tweet using my IM aggregator Digsby. I use Twitter Tools and TwitMe on my blog and have been playing around with various web based helpers and add on’s like Mr Tweet, Twitpic, Twitterfeed , TwittyTunes and TwitterCounter.

Twitter is a fantastic marketing tool, a terrific way to spread your message to many people at once, in an instant. But to do that, you need to build a following, you need to “find” other people who will, in turn, find you interesting enough to follow.

Related Resources

Developing Your Twitter Muscles (TwiTip.com)
Construct Your Own Top 10 Must Follow List As It Relates To Your Own Niche (TwiTip.com)
Finding Twitter Stars (KeithHopper.com)
How To Use Twitter For Music Promotion (About.com)
Can Twitter Be Used For Music Promotion (14Sandwiches.com)
7 Reasons Why Everybody In The Music Industry Should Try Twitter (Midemnet Blog)
Musicians Twitter Roadmap (MusicThinkTank.com)
Twitter on Mashable (Mashable.com)

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Daily Digest for 2008-12-27

Dec 27, 2008 Author: Adrian Fusiarski | Filed under: Internet
twitter (feed #2) 11:08pm Posted a tweet on Twitter.
http://twitpic.com/wwov – My ex work supervisor Don has been working on some killer mods for his Chevy Z06. Wide rear arches muscle thin …
twitter (feed #2) 11:23pm Posted a tweet on Twitter.
Another Twitter app
I’m using, Twitpic, that must be 7 or 8 now! One thing. Twitpic didn’t warn me my 140 characters was up…
twitter (feed #2) 12:02am Posted a tweet on Twitter.
New Blog Post on Buzzsonic.com you can find it here http://tinyurl.com/9abqsc
twitter (feed #2) 12:59am Posted a tweet on Twitter.
Clipped on socialmedian: How to Press the Reset Button On Your Life:

Submitted By: Magitam Article by Zen Ha.. http://tinyurl.com/82dq4b

twitter (feed #2) 12:59am Posted a tweet on Twitter.
Clipped on socialmedian: The art of dumping online friends:

Social Media: Wall Street Journal: OMG, We’re No.. http://tinyurl.com/9q6zbq

twitter (feed #2) 1:04am Posted a tweet on Twitter.
7:12pm Posted a tweet [...] http://tinyurl.com/9abqsc
twitter (feed #2) 10:44am Posted a tweet on Twitter.
Evaluate your twitter profile? http://twitter.grader.com/
twitter (feed #2) 12:14pm Posted a tweet on Twitter.
I just joined the musicians Twitter Group http://tgr.me/g/musicians and you can too. Please Retweet.
twitter (feed #2) 12:44pm Posted a tweet on Twitter.
@artistshouse Great read re: the Cooler article on music playlist revenue (or lack of)http://poprl.com/A0F
twitter (feed #2) 1:36pm Posted a tweet on Twitter.
Clipped on socialmedian: New in Labs: Turn an email into a Google doc:

Gmail Blog: Posted by Jeremie Lenfant.. http://tinyurl.com/8vmndv

twitter (feed #2) 1:36pm Posted a tweet on Twitter.
Added news on socialmedian: Social Media Marketing Kit:

Submitted By: Buzzsonic HubSpot’s free Social Media .. http://tinyurl.com/7vw3sr

twitter (feed #2) 1:36pm Posted a tweet on Twitter.
Clipped on socialmedian: Lala leads bid for Facebook music service, but questions loom:

VentureBeat: Faceboo.. http://tinyurl.com/9jm6v9

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Daily Digest for 2008-12-26

Dec 26, 2008 Author: Adrian Fusiarski | Filed under: Internet
twitter (feed #2) 7:12pm Posted a tweet on Twitter.
Spent some time shifting content from Musicbizhacks.com over to Buzzsonic.com and updating to Wordpress 2.7…
lastfm (feed #3) 9:34pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:03pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:07pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:10pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:14pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:18pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:20pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:22pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:26pm Scrobbled a song on Last.fm.
lastfm (feed #3) 10:29pm Scrobbled a song on Last.fm.
twitter (feed #2) 11:07pm Posted a tweet on Twitter.
My 100th Tweet! Exclusive to my Twitter friends is a sample of 99th Floor Elevators forthcoming ‘Hooked’ remix: http://poprl.com/9q3
twitter (feed #2) 12:00am Posted a tweet on Twitter.
New Blog Post on Buzzsonic.com you can find it here http://tinyurl.com/7c33ta
twitter (feed #2) 1:03am Posted a tweet on Twitter.
Added news on socialmedian: | Illuminati News | How the CIA and Military Control the Music Industry:

Submitt.. http://tinyurl.com/9or6ka

twitter (feed #2) 1:03am Posted a tweet on Twitter.
Added news on socialmedian: Lefsetz Letter » Blog Archive » 33% Off:

Submitted By: Buzzsonic You know physic.. http://tinyurl.com/8pwpv7

twitter (feed #2) 1:03am Posted a tweet on Twitter.
Added news on socialmedian: Learn how to download music at work and have it waiting for you when you get home – .. http://tinyurl.com/88u9av
twitter (feed #2) 1:08am Posted a tweet on Twitter.
8:04pm Posted a tweet [...] http://tinyurl.com/7c33ta
twitter (feed #2) 4:40am Posted a tweet on Twitter.
Why you should blog….http://tinyurl.com/flhzg
twitter (feed #2) 5:08am Posted a tweet on Twitter.
Checking out @MrTweet, my personal assistant for discovering the great followers and influencers in my network! http://mrtweet.net?c=11!
twitter (feed #2) 5:10am Posted a tweet on Twitter.
Another twitter service I’m hooked on now! Mr Tweet!
twitter (feed #2) 6:44am Posted a tweet on Twitter.
HOW TO GET A JOB IN THE MUSIC INDUSTRY (via Amazon.com) http://tinyurl.com/7zj7sh
twitter (feed #2) 7:00am Posted a tweet on Twitter.
Added news on socialmedian: hypebot: Tuneroom Finds Then Sends Songs To Mobile:

Submitted By: Buzzsonic MP3… http://tinyurl.com/9u2t9h

twitter (feed #2) 7:00am Posted a tweet on Twitter.
Added news on socialmedian: iTunes DRM boycott: Does anyone really care? | The Industry Standard:

Submitted .. http://tinyurl.com/7z96ss

twitter (feed #2) 7:00am Posted a tweet on Twitter.
Added news on socialmedian: Law Firm Web Strategy : The Problem with Twitter:

Submitted By: Buzzsonic TechCr.. http://tinyurl.com/8h3khv

twitter (feed #2) 7:00am Posted a tweet on Twitter.
Added news on socialmedian: on social network sharecropping | D’Arcy Norman dot net:

Submitted By: Buzzsonic.. http://tinyurl.com/7cw4jm

twitter (feed #2) 7:02am Posted a tweet on Twitter.
@buzzsonic got a Twitter Grade of 82/100 from @grader. See: http://twitter.grader.com/buzzsonic
twitter (feed #2) 10:03am Posted a tweet on Twitter.
Clipped on socialmedian: Ignore Gartner’s Advice, Here’s What to Do:

Coolfer: A new Gartner report says the .. http://tinyurl.com/a3zwq7

twitter (feed #2) 1:08pm Posted a tweet on Twitter.
Clipped on socialmedian: 50 Majestic MySpace Music Layouts:

Mashable!: MySpace is not known for good design… http://tinyurl.com/67mpcv

twitter (feed #2) 2:00pm Posted a tweet on Twitter.
@dbrose67 Happy Boxing Day back David. Am missing a full programme of football back home in the UK today!
twitter (feed #2) 2:22pm Posted a tweet on Twitter.
@jeremymeyers ‘New Media’ sounds like a term from the late 90’s now!
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Daily Digest for 2008-12-25

Dec 25, 2008 Author: Adrian Fusiarski | Filed under: Internet
twitter (feed #2) 8:04pm Posted a tweet on Twitter.
Could this Christmas really be the swansong of the CD? http://poprl.com/9jL
twitter (feed #2) 8:06pm Posted a tweet on Twitter.
Oops, posted via Hypebot earlier by Plugola. Must pay more attention to my follows!
twitter (feed #2) 8:10pm Posted a tweet on Twitter.
I’m not into the ‘death of the CD’ by the way either, or vinyl for that matter.
twitter (feed #2) 8:19pm Posted a tweet on Twitter.
UK music retail continues its freefall. http://poprl.com/9jR
twitter (feed #2) 8:22pm Posted a tweet on Twitter.
UK music blog Musically with their artist tips for 2009. http://poprl.com/9jS
twitter (feed #2) 8:53pm Posted a tweet on Twitter.
Good round-up of critics ‘best albums of 2008′ top 10’s, from various media outlets compiled by Metacritic. http://poprl.com/9jT
twitter (feed #2) 9:49pm Posted a tweet on Twitter.
Lessig in Newsweek: Economic growth requires innovation. Trouble is, Washington is practically designed to resist it. http://poprl.com/9jl
lastfm (feed #3) 7:56am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:00am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:04am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:09am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:14am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:20am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:26am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:28am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:29am Scrobbled a song on Last.fm.
lastfm (feed #3) 8:35am Scrobbled a song on Last.fm.
twitter (feed #2) 5:15pm Posted a tweet on Twitter.
Just back from seeing ‘
Slumdog Millionaire’. Best film and best soundtrack of the year!
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links for 2008-12-09

Dec 9, 2008 Author: Adrian Fusiarski | Filed under: Internet
  • In what could provide another small piece of the indie music income puzzle, YouTube has partnered with Rumblefish, the indie branding and music licensing agency, to provide users with access to 25,000 licensed songs from Rumblefish's catalog.
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links for 2008-12-08

Dec 8, 2008 Author: Adrian Fusiarski | Filed under: Internet
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links for 2008-12-07

Dec 7, 2008 Author: Adrian Fusiarski | Filed under: Internet
  • Digital is the future, but analog is the present. Which is why CD sales remain the biggest revenue driver for the music business. But big-box retailers, who sell almost all of the industry’s discs, are determined to change that, by relentlessly cutting back on the amount of floorspace they allocate to CDs.
  • We were really pleased to hear that lots of people found our post on download stores useful, so we’ve gone away, done some more research, and doubled the number of stores covered. We’ve put together a round-up of the features, file formats, prices and percentages that 14 different stores offer, for anyone who’s looking at where to sell their music.
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links for 2008-12-06

Dec 6, 2008 Author: Adrian Fusiarski | Filed under: Internet
  • Although piracy is undeniably bad for the music industry, there are plenty of ways around it. The sue-em-all solution hasn't worked, so what else can record companies do to slow the problem down? In this instalment, I'll share some of my ideas on how the industry can be creative in tackling the pirates. Hint: It's all about carrots.
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